The hardest part of this build was working out how to display these small products on a white background, and make them look appealing. By simply placing them on a lightly coloured circle did the trick.
Next was to sort out the navigation which we did by offering products in either Range or Type. We used a consistent layout for all product pages with subtle colour coding to differentiate the ranges.
We also simplified the handling of pricing, product imagery and logos for their dealer network with a password protected section for that purpose.