Retail Labs
Jeff Duff

Building a website for an Australian Music Industry Icon

Jeff Duff has been an icon in the Australian Music industry for decades now, and is regarded as one of Australia’s greatest voices. So how to represent a musical icon in a website?

Website Development

UI design
Logo Creation
Photography

The Analysis

Existing website was comical in it's approach, this needed to be much more.

Analysis

Our first build of the site was a large improvement over the previous website, but recently we decided to take another look at what was possible using new tools we had to hand.

We decided to improve the overall design and function of the site, and something had to be done with the off the shelf gig guide that had seen better days.

The Solution

Custom built functionality with a clean, fresh design and layout.

Solution

At first we designed a cleaner, fresher looking site layout, and revamped the logo. Next we decided to address the layouts for the album page, news page, videos page and the outdated gig guide.

We built custom layouts for the above pages, and built a gig guide system in the back end to simplify management of the gig guide.

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