There was little to analyse with the old site given it was broken, so it was going to be a clean slate design.
Talking to the owners of the business, it was clear the site needed to be fun as well as functional, and that imagery would play a major role in the design.
Starting with a clean slate and the trust of the owners, we designed a layout that was both functional and fun. The key to the design was the circular image of the dogs on the home page.
We continued with the theme of group images of dogs and added just a touch of humour on the about us page in the testimonials section.